Bluff Media to fold after 15 years of poker reportage.

By RP, July 17, 2015

Bluff Media, a poker publication that was founded in 2004 by Eric Morris (see previous report) appears to have been axed by Churchill Downs, which bought the company in February 2012 with a view to using it to promote its online ambitions.

In a Twitter comment this week, Morris advised:

Eric Morris  ‎@EricMorris1616 BREAKING NEWS:@BLUFFMedia has let go of entire staff. Looks like operations will cease as of Aug 15th.Sad day for company I founded in 2004.

Earlier this year Bluff dropped its print activities and focused solely on online activity.