Gaussian Networks’ successful online poker operator Adda52.com has announced the achievement last month of recording its one millionth player registration, confirming its boast that it is the largest operator in the Indian market.
Founded in 2011, Adda52 has turned a mix of diverse poker variants, tournaments and promotions, along with aggressive marketing into a profitable and growing enterprise
In a statement announcing the million registration milestone, the company revealed that its planning for 2017 is dedicated to ‘enriching the gaming experience of users and moving towards a more mobile compatible platform.’
Last year Adda52 started an association with Bollywood by becoming a brand partner for the movie ‘Mary Kom’, whilst a year earlier it launched the first Indian professional poker team and rolled out its mobile app for players.
Industry partnerships have included the Deltin Poker Tournament (DPT) with the biggest guaranteed prize pool in India and an association with World Poker Tour for an exclusive licence of products and services in India.