Jamaican record-breaking sprinter and eight-time Gold Olympic medalist, Usain Bolt, has partnered PokerStars as its newest ambassador.
Bolt will represent PokerStars in marketing campaigns and live appearances geared toward introducing new audiences to poker, a press statement reads.
“Usain Bolt is a fierce competitor who pushes his game to the limits,” Eric Hollreiser, vice president of Corporate Communications at PokerStars, said.
“But he’s also one of the most-liked athletes in the world. His strong global following and winning personality will help us to introduce poker in a fun, social and fast way.”