The French-facing online poker site Winamax joined the billionaire hand club Sunday, giving players $100,000 in promotional cash to mark the run-up to the milestone.
In fact, the company went further than the milestone to ensure every cent of its promotional budget went to the players, continuing the promo with an additional 10 milestone hands every 100,000 beyond 1 billion until the 1,001,000,000th hand was dealt and the jackpot total of Euro 100,290.04 was achieved.
Bonus payments to players were based on length of time at the table and the number of promo Miles earned prior to the jackpot hands.
The independent online poker monitor Pokerscout reports that the billion hand promotional campaign was clearly successful, boosting Winamax traffic by 28 percent.