In its latest press release the nascent World Poker Fund Holdings claims that its 30-day Celebrity World.com Beta-test results substantially outshine those of PartyPoker, FullTiltPoker, BoDog and Poker Stars in Visitor Engagement Data.
The social gaming company claims that initial user data and revenue figures for CelebrityWorld.com in its first 30 days in beta show that each visitor and player spent an average of 43 minutes on CelebrityWorld.com, engaging 23 pages per session, and generating a total of 188,000+ page views from approx. 2,500 initial users.
“All CelebrityWorld.com users and site traffic has been 100 percent organic with no marketing, sponsorships, or advertising of any sort,” the press release claims.
“Unexpectedly, CelebrityWorld.com produced revenues surpassing $13,000 USD since the May 1st beta launch from social mingling upgrades and “free-play” games converting to premium add-ons and “re-ups” of chips (coins) after the free incentives were played. The milestone puts WPFH approximately 3 months ahead of its operational, development and marketing forecasts.”
The release goes on to quote results that include:
* New players – users: 2,560.
* Sessions / Visits: 8,038.
* Page views per player / visitor: 23.48.
* Bounce Rate: 4.40 percent.
“WPFH’s CelebrityWorld.com is beating PartyPoker, FullTiltPoker, BoDog Poker Stars and Casino.com in just about every site and user visitor data category available by over 1,000 percent or more,” the release claims, quoting data from Amazon data services and Google Analytics.
Maurice Mills, CTO of WPFH reveals in the statement that his company has spent over $1.5 million dollars and thousands of man-hours dedicated to creating new and innovative technologies.
“Our patented platform is being prepared for a full-scale launch this summer,” he said, adding that the past nine months has been spent defining what should resonate with social gaming fans.
“The initial 30 day results of the Beta launch tells us that we hit the nail on the head,” he said.